20 AUG 2019

20 AUG 2019 Press release

Diageo India contributes Rs. One crore to the Assam Chief Minister’s Relief Fund in support of flood relief

To partner in state govt’s effort to rescue, rehabilitate and mitigate flood impact

Guwahati, 17 Aug 2019: In support of the Assam state government’s commendable efforts in flood rescue and relief work, Diageo India, India’s leading premium spirits company today donated a sum of INR one crore to the Assam Chief Minister’s Relief Fund.

The state government is doing commendable work in providing support and aid to the Assamese people who have been badly impacted by the floods this year. A team from Diageo India led by Sandeep Singal, Chief Operating Officer – East; Saubhik Mukherjee, Corporate Relations, personally presented the cheque to the Hon’ble Chief Minister of Assam, Shri Sarbananda Sonowal in Guwahati, reinforcing its commitment to the communities it operates in.

According to the Assam State Disaster Management Authority (ASDMA), the floods have caused widespread damage with more than 50 lakh people having been affected with many more flood victims seeking shelter in relief camps. Among the most affected districts are Darrang, Barpeta, Chirang, Morigaon, Nagaon, Hojai, Jorhat and Cachar. A total crop area of approx. 16,221 hectares of land is still under floodwaters[i].

Reinforcing this commitment, Sandeep Singal, Chief Operating Offer- East, said “ The Assam State Government under the Hon’ble CM, Shri Sonowal is doing laudable work in providing timely and necessary aid and relief to the communities and people most impacted by the unprecedented floods. At Diageo India, the well-being of our communities we operate in is important and we are grateful to able to offer our support in this noble initiative at this difficult time, and help augment the important work being done by the state and its various representatives.”


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Diageo India is the country’s leading beverage alcohol company and a subsidiary of global leader Diageo plc. The company manufactures, sells and distributes an outstanding portfolio of premium brands such as Johnnie Walker, Black Dog, Black & White, VAT 69, Antiquity, Signature, Royal Challenge, McDowell’s No.1, Smirnoff and Captain Morgan.  Headquartered in Bengaluru, our wide footprint is supported by a committed team of 3500 employees, 51 manufacturing facilities across states and union territories in India, a strong distribution network and a state-of-the-art Technical Centre.


Incorporated in India as United Spirits Limited (USL), the company is listed on both the National Stock Exchange (NSE) and Bombay Stock Exchange (BSE) in India. For more information about Diageo India, our people, our brands, and performance, visit us at www.diageoindia.com. Promoting responsible consumption of alcohol is at the core of our business. Visit Diageo’s global responsible drinking resource, http://www.DRINKiQ.com, for information, initiatives, and ways to share best practices.

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